James Johnson
James is an award-winning founder coach who specialises in helping other founders scale past £10 million without burning out in the process.
He works with exciting founders at various stages of scaling - from bootstrapped to venture funded - backed by organisations like Sequioa, Techstars, Cavalry and Helm.
Before coaching, James built and exited an international business that he grew across 5 countries, 88 employees, and £37 million in revenue. During that time he developed a battle tested ‘No Excuses’ framework that he now teaches to other entrepreneurs.
This framework helps founders who’ve got from 0-1 (survival engine) get from 1-10 and beyond (success engine). The framework includes:
Transitioning from founder to CEO
Clarifying and communicating vision, strategy, operating rhythm and role
Staying energised and avoiding burnout/isolation
Hiring and managing high performance teams
Syncing with co-founder/c-suite team
UK based in London
Find out more at: www.peer-effect.com
Qualifications
Associate Certified Coach (ICF)
EMCC Global Individual Accreditation
CIMA qualified
Life before becoming a coach
Stage 1: Business turnaround for a multinational (primarily in Asia).
Stage 2: Startup (award winning but not commercially viable).
Stage 3: Grew international recruitment business to 88 people across 5 countries before selling.
Stage 4: Coaching / Advisory.
Why I became a coach
I had a coach for 6 years before I exited my business and he changed both my business and personal life.
What you can work with me on:
Evolving from Founder to CEO
Building a high performance senior team and culture
Creating a powerful support network
Sustainable and effective ways to be productive
You should work with me if:
You're a Series A+ founder or prepping for Series A
You're a first time founder (or at least first time at Scaling stage)
You want practical help and frameworks
You want to move away from self-sacrifice as your default mode
You want to work on yourself as well as the business
Beyond 1:1 coaching, I offer:
Business Advisory
High Performing SLT Program
Improving Team Effectiveness Workshop
No Excuses framework
More about me
Married, 1 young son, 1 small dog. Studied Chinese and Economics at university but forgotten most of it and now desperately trying to improve my Spanish before my son outpaces me!